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Influence - The Psychology of Persuation by Robert B. Cialdini. - VINTAZY
Influence - The Psychology of Persuation by Robert B. Cialdini.

Influence - The Psychology of Persuation by Robert B. Cialdini.

DA 1550

Influence: The Psychology of Persuasion by Robert B. Cialdini is a fascinating exploration of the psychological principles that shape human decisions and explain why people say yes. Drawing on decades of scientific research, Cialdini reveals how reciprocity, social proof, authority, scarcity, and other powerful principles influence our behavior. He explains how these techniques are used in business, marketing, and everyday interactions, while teaching readers how to recognize manipulation and protect themselves from unethical persuasion. Insightful and practical, this book offers valuable lessons for becoming more persuasive, making smarter decisions, and understanding the hidden forces behind human behavior.

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السعر الإجمالي: 1550 DA

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